Engage every prospect.
Grow your sales pipeline.
From initial interest to qualified opportunity, Fin handles inbound sales end to end. It engages prospects, helps them understand your product, and passes the strongest deals to sales. It performs like your best rep, at scale.
Join the companies transforming their sales with Fin
High-intent prospects arrive.
Most leave without a conversation.
Fin changes that.
Most inbound sales experiences haven’t evolved. High-intent prospects arrive on your site, but many leave before engaging. When they do, they’re met with static forms or generic chatbots that fail to move them forward.
Fin has completely redefined inbound sales, replacing forms and handovers with a dynamic, continuous conversation. Companies like Attio, Brightwheel, Breathe and Fellow are already seeing the impact, driving more pipeline and accelerating revenue growth as a result.
Fin for Sales
engage
Engages buyers at the right moment
The best prospects are gone before you know it. Fin engages buyers as they explore your site, providing instant, relevant answers when intent is highest.
Proactive engagement
Starts conversations based on what buyers are exploring, responding naturally as they move across your site.
Always available
Fin responds instantly, so buyers never have to wait to move forward.
Across every channel
Available on Messenger, email, and more — meeting buyers on the channels they already use.
Last week, a company came back to us. We'd spoken to them about a year ago. They had their first real interaction with Fin, got their questions answered, and converted to a paying customer at six times our average contract value. Thousands of dollars, credit card in. Fin handled it end to end.”
Fin for Sales
DISCOVER
Moves prospects closer to a decision
Discovery slows buyers down. Fin moves them forward, answering questions about pricing and features, addressing objections, and matching solutions to their needs.
Deep product expertise
Delivers clear, accurate answers on pricing, features, and plan fit using your knowledge and content.
Personalized recommendations
Compares options and recommends the plan or offer that best fits what the buyer needs.
Objection handling
Handles moments of uncertainty using your approved guidance and playbooks.
“Fin helped us uncover latent demand we didn’t know existed.”
Karthik Chellappa, Product Lead, AI Growth & GTM at BrightwheelBecoming AI-native across our full customer journey is one of our main goals. Fin running 24/7, booking meetings and answering questions, wherever our customers are.”
Fin for Sales
qualify
Surfaces opportunities most likely to close
Too much time goes to the wrong leads. Fin qualifies intelligently and conversationally, asking the same questions your SDRs would and applying your criteria to surface the strongest opportunities.
Qualifies like an SDR
Gathers key details the same way a great SDR would— asking the right questions about needs, budget, and timeline.
Data enrichment
Enriches conversations with CRM data and real-time research to identify which prospects are worth your team’s time.
Graceful disqualification
Disqualifies or redirects leads to save your team time and help the best leads reach your pipeline.
We are collecting lead details in an organic, conversational way. Fin mimics the way the team would naturally have that conversation; it is great.”
Fin for Sales
CLOSE
Closes like your best sales rep
Fin closes opportunities by guiding qualified buyers to the right next step — booking meetings, starting trials, or handing off to sales with full context.
AI-powered routing
Routes qualified leads to the right next step—chatting with a live rep, starting a trial, or continuing in a self-serve flow.
Context-rich handoff
Shares full conversation history and AI-generated summaries so sales can pick up with complete context.
Meeting scheduling
Books meetings with your sales team using existing scheduling tools like Calendly or Chili Piper.
“If you don’t have Fin on your site already, just try it and see what happens. You’ll learn what questions your prospects are actually asking. Chances are your website isn’t answering them.”
William Jones, GTM Operations Associate at AttioProven in customer service, built for revenue leaders
Fin transformed customer service with AI, resolving the majority of conversations for 8,000 businesses. Now it’s transforming inbound experiences, knowing who’s a prospect or a customer and seamlessly switching between sales and support.
Deep CX expertise
Shaped by more than a decade of combined experience in AI and customer service.
Across the entire journey
A single Customer Agent, unifying prospect and customer experiences across the entire journey.
FAQs
Fin for Sales is not a script or a form. It understands prospect questions in natural language and responds with genuine knowledge of your product, pricing, positioning, and common objections. It handles complex feature questions, addresses pushback, and adapts its responses based on what a prospect shares mid-conversation. It acts like an always-available SDR who knows your product deeply, across every channel, at any hour.
Traditional chatbots follow predefined paths. Fin follows the conversation.
You define your qualification criteria through a playbook, and Fin applies them conversationally, asking the same discovery questions your SDRs would. Configurable criteria include company size or segment, industry, core use case and intent, budget fit, region, and whether someone is an existing or net new customer.
You also configure routing outcomes: book a call, start a self-serve trial, disqualify, or route to your sales team. Fin handles each outcome differently and guides prospects toward the right next step based on how they qualify.
When a prospect qualifies and reaches a handoff outcome, Fin routes the conversation to your sales team and passes along full context: the complete conversation history and an AI-generated summary of what the prospect shared, what they care about, and their qualification status. Your rep picks up mid-conversation without asking the prospect to repeat themselves.
Handoffs can be configured explicitly via a Procedure step (Fin transfers when qualification is complete) or happen automatically when Fin detects that someone is asking for a human or showing strong frustration.
Fin closes the next step. After qualifying a lead it can book meetings directly via Calendly (a paid Calendly plan is required, and Fin shows availability for the following two weeks), assign the conversation to your sales inbox, tag the conversation, or trigger a follow-up workflow. It can also route qualified leads into a self-serve trial or onboarding flow depending on your playbook setup.
Fin does not currently support automated email follow-up sequences after qualification. That part of the nurture flow is handled by your existing workflows once Fin hands off.
Companies using Fin for Sales are seeing meaningful pipeline growth from inbound traffic that would otherwise go unactioned. Anthropic doubled their MQL-to-SQL rate during the closed beta period. Attio converted a customer at six times their average contract value through a Fin conversation. Brightwheel discovered latent demand they did not know existed. Fellow runs Fin 24/7, booking meetings and answering product questions around the clock.
The common pattern is Fin engaging prospects who arrive outside business hours or are not ready to fill out a form, qualifying them through natural conversation, and routing the strongest opportunities to sales with everything the rep needs to close.
